WWE's John Cena has been hit with a lawsuit by the Ford Motor Company, which claims that Cena sold his 2017 Ford GT in violation of an agreement with the company.
According to Ford, Cena sold the vehicle shortly after taking delivery of it, despite an agreement with Ford to maintain ownership of the vehicle for 24 months and he also made a large profit from the alleged resale.
In the suit, filed in federal court in Michigan last Thursday, Ford says that it reserves its GTs — which have an MSRP of “over $450,000” — for “only those individuals who truly desire a special ownership experience” and “those individuals who will be influencers and ambassadors of the vehicle and the Ford brand.”
Cena filled out an application to buy the GT, Ford says, agreeing not to sell it for 24 months. But according to the suit, Cena took possession of the vehicle in late September and sold it “a few weeks” after.
Ford claims Cena admitted to selling the car, saying, “I completely understand and as stated am willing to work with Ford to make it right. My sincere apologies.”
“To date, however, Mr. Cena has not ‘made it right,’ has not sought a return of the vehicle, and upon information and belief, has made a profit from the improper sale,” the suit reads.
In addition to “substantial damages,” the suit says, “Ford also has lost almost two years of ambassadorship and brand value that Mr. Cena would have offered by owning the vehicle for the contractually required time.”
Alleging breach of contract, fraud and other counts, the suit seeks unspecified damages, and an order that Cena must hand over the profits from the resale of the car.
According to Ford, Cena sold the vehicle shortly after taking delivery of it, despite an agreement with Ford to maintain ownership of the vehicle for 24 months and he also made a large profit from the alleged resale.
In the suit, filed in federal court in Michigan last Thursday, Ford says that it reserves its GTs — which have an MSRP of “over $450,000” — for “only those individuals who truly desire a special ownership experience” and “those individuals who will be influencers and ambassadors of the vehicle and the Ford brand.”
Cena filled out an application to buy the GT, Ford says, agreeing not to sell it for 24 months. But according to the suit, Cena took possession of the vehicle in late September and sold it “a few weeks” after.
Ford claims Cena admitted to selling the car, saying, “I completely understand and as stated am willing to work with Ford to make it right. My sincere apologies.”
“To date, however, Mr. Cena has not ‘made it right,’ has not sought a return of the vehicle, and upon information and belief, has made a profit from the improper sale,” the suit reads.
In addition to “substantial damages,” the suit says, “Ford also has lost almost two years of ambassadorship and brand value that Mr. Cena would have offered by owning the vehicle for the contractually required time.”
Alleging breach of contract, fraud and other counts, the suit seeks unspecified damages, and an order that Cena must hand over the profits from the resale of the car.
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